ACK Hosts its “Annual Integrated Marketing Communications Forum”

ACK Hosts its “Annual Integrated Marketing Communications Forum”

ACK’s School of Business hosted its first “Annual Marketing Communications Forum” under the theme: “Integrated Marketing Communications, Challenges & Successes in Kuwait and the Gulf Region”. The forum brought together leaders from a wide range of sectors such as telecom, hospitality management, retail and advertising, as well as entrepreneurs and academics to share expertise, techniques and experiences that influence and shape the marketing industry.
The forum’s guest panel consisted of Mr. Walid Kanafany from the International Advertising Association (IAA), Ms. Fajer S. Al-Mutawaa from Gulf University for Science and Technology (GUST), Ms. Mirvat Wehbe from the Hilton Hotel Group, Mrs. Zeina Ramadan from Habchi & Chalhoub, Mr. Ahmed Naji from Al-Zayani Motors, Ms. Farah Bahbahani from Pencilvent, Ms. Sevan Vartanian from Blu Lowe and Mr. Ibrahim Al-Kandari.
ACK’s School of Business looks forward to conducting the installation of the “Annual Integrated Marketing Communications Forum” in the near future.

Posted on April 29, 2014