|ACK’s School of Business and INJAZ-Kuwait recently held the “Business Leaders Campaign:Century Media” event at the college, developed to educate students on the power of social media as a marketing tool for businesses as it brings consumers very close to the companies and minimizes response times to queries and feedback. The event hosted a panel of guest speakers and experts who were on hand to share with the students their experiences and successes with social media in Kuwait. Mr. Fawaz Al-Sirri, Ms. Noaf Hussein, Mr. Abdulrazaq Al-Mutawa and Mr. Sami Al-Bader covered topics such as how to manage social media, the challenges smaller companies face when using social media marketing and how to overcome them. ACK emphasizes on fostering ties with industries, companies and organizations through its educational programs. The partnership with INJAZ plays an integral role in exposing ACK’s students to various sectors while creating opportunities for them to meet industry leaders.
Posted on May 4, 2014