ACK Marketing Communications Forum on Sunday 22nd Nov 2015

ACK Marketing Communications Forum on Sunday 22nd Nov 2015

ACK Marketing Communications Forum will be held on Sunday 22nd Nov 2015 in the Auditorium from 9:00-4:30 pm. It will cover marketing communications as well as applications in sensory, experience, content and digital marketing.
The forum will shed the light on the challenges and successes in Kuwait and the Gulf Region in the presence of two international speakers:

Mr. David Allen, author of bestseller book “Getting Things Done”. He will cover stress free productivity in the workplace.

Mr. Bill Hoogterp, author of “Own the Room” bestseller book which discusses innovative public speaking techniques.

Local companies in the field of IT, medical, banking, hospitality, food and beverage, FMCG, cars and automotive will participate in this forum to discuss various latest development in the marketing field.

The forum is a great opportunity for professionals to meet the academics and exchange marketing.

The forum is open for the public particularly professionals, businessmen and academics. We strongly recommend you book your seat in advance by enrolling below (registration closed) or sending an email with your details to: h.jouda@ack.edu.kw

Event Schedule

8:30-9:00 am Registration and Morning tea
9:00 am Welcome Statement Dr. Shameem Ali

Head of School of Business

9:15 am Opening Speech Mr. Waleed Kanafani

President, IAA

International Advertising Agency

9:30-10:30 am Own the Room

Innovative Public Speaking Techniques

Bill Hoogterp Keynote Speaker 1

Co-founded CMI Marketing, Inc. –USA.

Developer of "Own the Room" Techniques

10:30-10:45 am Coffee Break
10:45-11:00 am Marketing Tips – Petcha Kutcha

Opening of the second session

Dr. Sam Toglaw

Australian College of Kuwait

11:00-11:30 am Integrated Marketing Communications

National Bank of Kuwait

Ahli United Bank

Dr. Iqbal Al Haddad

Panel Chair

Mrs Shawna Arthurs

AGM Consumer Banking Group

Hanadi Khazal

Head of Marketing, NBK

Mrs Faten  Ismaiel

Mr. Anwar Al Baghdadi

Communications Manager

11:30-12:20 pm Sensory Marketing

ACK Servicescape

Habchi and Chalhoub Group

Solo Pizza (Italian Concept)

Dr. Faidon Theo

Background Music and Servicescape

Zeina Ramadan

Head Strategy and innovation, Chalhoub Groop

Amr Rifaee

Founder Solo

12:20-12:30 pm Music Performance
12:30-1:00 pm Jumeirah Hotels Group

PAD10 / Architecture and Interiors

3i Consultants

Carol Roncoletta

Director PR & Communications, Jumeirah

Naji Moujaes

Founder, Disciplinary Design Concept

Mike Abu Anni

CEO / Founder

1:00-2:00 pm Lunch Break
2:00-2:20 pm Stress Free Productivity.

Getting Things Done

David Allen Keynote Speaker 2
2:20-2:30 pm Music Performance
2:30-3:20 pm Digital Marketing / New Trends

Al Zanki Enterprises

Ghalia Social Media

Richter Creative Office

Asia, The Hybrids

Khalid Al-Zanki

Panel Chair, CEO –ALZANKI Ent

Dr. Ahmad Khaldi

Assist Professor –Marketing – Digital Media

Hassan Mosawi, Bader Al Easa

Richter Creative Office

Ahmad Al Bloushi

The Hybrids

3:20-3:30 pm Coffee Break
3:30-4:00 pm Content Marketing

ITS Business Solutions

Yaco Medical

Khalid Al-Zanki

Panel Chair

Samer Eid

Marketing Director –educational solutions, ITS

Talal Baidas

Yaco Medicals

4:00-4:20 pm Experience Marketing

Zayyani Cars

Porsche Cars

Andri Autisson

Panel Chair

Ahmad Naji,

Marketing Communications Manager

TBC

Marketing Manager

4:20-4:30 pm Concluding statement and end of the program Arthur King

Marcelle Do La Roche 

Posted on November 17, 2015